I've noticed that IDS (International Dance Shoes) and Aida have recently been trying to get higher name brand recognition through sponsorships. I never thought of IDS as an elite Latin brand before, but they're sponsoring a few very good couples. I've tried Ray Rose and Aidas before and currently dance in Aidas, but wondering how dancers find IDS shoes. My personal opinion is that Ray Rose and Aidas both have extremely balanced heels (I found the heels on Supadance too far back for my taste), but that I point better in Aidas, though I'm not sure why. Thoughts?