Studio Name

They should check what businesses are nearby or they might have a confusing name situation. In our town, the now-defunct studio was simply called "The Ballroom Dance Studio", which was somewhat presumptious to begin with (they were the one and only ballroom studio in town when they opened, but as if nobody else will ever open another ballroom studio in town ...), and it also caused confusion, because next-door business was a catering/banquet hall which called itself "XYZ (name changed here) Ballroom and Catering", and they were both located in XYZ Plaza, so people were not sure how to find them, or if they are in the right place, or had some expectations about floor space based on the size of the building.
 
Paradise Ballroom

(I don't like names that attach the 'dance studio' words to the end, and use the word ballroom. It sounds nicer to just use one or the other)
While I agree there seems to be a little reduncancy in the the use of both "ballroom" and "dance studio" in a name, there is an issue. "Paradise Ballroom" might be a dance studio (where instruction is given) or it might be a facility that is rented out for events and where no instruction is routinely given.

Here in my part of the world, "Indiana Roof Ballroom" is an example of the latter. It's a venue, not a school.
 
"Paradise Ballroom" might be a dance studio (where instruction is given) or it might be a facility that is rented out for events and where no instruction is routinely given.

Good point. The place where we dance is named "Rocket City Dance Club". The owners feel that the word "ballroom" in a name is a turn-off to young people. And "studio" can be confusing to people that aren't up on the arts-world lingo ("is it a TV studio?"). Hence "dance club". I know that in some areas that might imply a bar, but that's not a problem here. (The "Rocket City" part is a local reference.)

I don't know about other areas, but around here the word "academy" in the name implies little girls in tutus.
 
While I agree there seems to be a little reduncancy in the the use of both "ballroom" and "dance studio" in a name, there is an issue. "Paradise Ballroom" might be a dance studio (where instruction is given) or it might be a facility that is rented out for events and where no instruction is routinely given.

Here in my part of the world, "Indiana Roof Ballroom" is an example of the latter. It's a venue, not a school.

Yeah, around here the word "ballroom" in the name does not necessarily mean that it is a dance studio. It more likely means that it is a banquet hall where they can put a tiny portable floor, or which has a tiny piece of hardwood floor on which you might be able to dance stationary dances or shuffle around.
 
While I agree there seems to be a little reduncancy in the the use of both "ballroom" and "dance studio" in a name, there is an issue. "Paradise Ballroom" might be a dance studio (where instruction is given) or it might be a facility that is rented out for events and where no instruction is routinely given.

Ok, try this :)

:bouncy:Paradise Ballroom:bouncy:
Dance Studio and Club
 
Good point. The place where we dance is named "Rocket City Dance Club". The owners feel that the word "ballroom" in a name is a turn-off to young people. And "studio" can be confusing to people that aren't up on the arts-world lingo ("is it a TV studio?"). Hence "dance club". I know that in some areas that might imply a bar, but that's not a problem here. (The "Rocket City" part is a local reference.)

I don't know about other areas, but around here the word "academy" in the name implies little girls in tutus.

Hmm, I think around here "club" implies bar/restaurant, possibly with a tiny dance floor. "Dance Studio" implies instruction. "Academy" implies ballet/tap/jazz, mostly little girls.
 
Dance center seems to work. Covers a wide range of things, without getting into connotations like have been mentioned.
 
Hmm, I think around here "club" implies bar/restaurant,

Not a problem around here. No one would ever mistake our place for any of the area bars because (1) it doesn't have a name like "Hog Wild" or "Silver Dollar Show Lounge"; (2) it has windows; (3) you can't smell cigarette smoke from three blocks away; (4) it doesn't have an obnoxious radio station van, painted to look like a boom box and covered with strobe lights, out front; (5) there are no fights in the parking lot.
 
Not a problem around here. No one would ever mistake our place for any of the area bars because (1) it doesn't have a name like "Hog Wild" or "Silver Dollar Show Lounge"; (2) it has windows; (3) you can't smell cigarette smoke from three blocks away; (4) it doesn't have an obnoxious radio station van, painted to look like a boom box and covered with strobe lights, out front; (5) there are no fights in the parking lot.
:uplaugh:
 
any thoughts on ending a studio name with 'ballroom dance center' ?

Make sure that people know that you all teach Ballroom or whatever though. I know some studios here in the south that put Ballroom in the title, but they teach only Country Western which is misleading. But if you did teach Ballroom, I would go and check out the place.
 
any thoughts on ending a studio name with 'ballroom dance center' ?

"Ballroom Dance Center" seems to work pretty good. You almost definitely want to use "Ballroom" somewhere in the title, though. It'll make it easy for people to find and keep them from confusing it with ballet. Everywhere around here that teaches dance and has "Ballroom" in the name makes it pretty easy to find ballroom instruction. "Dance Center" by itself almost makes it sound like a ballet/tap/jazz/modern school, in my opinion. Including "Ballroom" in the name is also a safe way to cover all of your couples' dances as well, since it's generally accepted that any style of dance done in a ballroom can be taught in a ballroom studio. Most of the studios around here gear their names toward their market clientelle, anyway. So, if you are trying to attract ballroom dancers, and/or people interested in ballroom dancing, I think you should definitely have "ballroom" in the title.
 
You almost definitely want to use "Ballroom" somewhere in the title, though. It'll make it easy for people to find and keep them from confusing it with ballet.

I agree completely. When my LW and I were looking for a ballroom studio, we found dozens of places listed under "dance instruction" (or some such heading) in the yellow pages. ALL the ones that did NOT have "ballroom" in their name were studios that cater to little girls who want to learn tap, jazz, etc. And there are MANY such establishments. If the ballroom studios had failed to include the word, "ballroom" in their names, we would have had to call every one of the "little girl" studios to find the ballroom studios. That would have been frustrating.
 
Well, it's hard for a dance studio to take off in terms of business. So to pattern after other studio's name, you might as well pick one that has good track record - my superstition :)

The one that comes to mind that has flourished on the East Coast & West Coast as well as the Midwest (all are unrelated & owned by different people & cater to different crowd) - Starlite!
 

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